Arthur Kulkov for the Tommy Hilfiger Watches CampaignSaturday, 04 May 2013
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Craig McDean photographs Arthur Kulkov for the Spring/Summer 2013 Tommy Hilfiger Watches' Campaign.

Arthur Kulkov for Tommy Hilfiger fragrance “Freedom”.Monday, 15 October 2012
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Arthur is the face of Tommy Hilfiger men's new fragrance “Freedom”.

Arthur Kulkov, Max Rogers, Noah Mills, Sam Way, Gracie Carvalho and Tao Okamoto for the new Tommy Hilfiger campaign, F-W 2012.Friday, 20 July 2012
The Why Not models are amongst the stars of the new Tommy Hilfiger fall campaign, shots by Craig McDean and styling by Karl Templer.

The Why Not boys for Antidote MagazineWednesday, 28 September 2011
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- editorial
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Iconic casting for the editorial “Boys boys boys”. Artur Kulkov, Sebastian Lund, Noah Mills, Guy Robinson, Adam Senn, Sam Way, Sam Webb and Jae Yoo are photographed by Giampaolo Sgura and styled by Domenico Dolce and Stefano Gabbana

Adam Senn, Arthur Kulkov, Guy Robinson, Nils Butler and Noah Mills for Dolce & Gabbana campaign, F-W 2011.Wednesday, 13 July 2011
Steven Klein signs the new Dolce & Gabbana campaigns, F-W 2011. As usual Why Not men are the stars: this time in addition to reconfirmed Adam Senn, Arthur Kulkov and Noah Mills, we have the new entries Nils Butler and Guy Robinson.

